Websites Design and Redesign in Kenya

Ditch The Pretty Brochure. Get A Website That Generates Revenue.

Your website shouldn't just look good—it should work hard. Our AI-optimized websites are strategically designed to convert visitors into customers and deliver measurable ROI.

4.8/5
Based on 37 client reviews
142%
Average conversion increase

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Is Your Website Just a Digital Brochure?

Most Kenyan business websites fail to convert visitors into customers. Here's why...

Designed For Looks, Not Conversions

Most websites prioritize aesthetics over sales psychology. They look nice but fail to guide visitors toward taking action that generates revenue.

Slow and Frustrating

40% of visitors abandon websites that take more than 3 seconds to load. Slow sites aren't just annoying—they're literally costing you money.

Mobile Experience Afterthought

Over 70% of Kenyan web traffic is mobile, yet most business websites offer a subpar experience on phones, driving away potential customers.

Confusing User Journeys

Without a strategic path for different visitor types, websites leave conversions to chance. Your visitors need clear direction based on their needs.

No Data-Driven Improvements

Most websites are built once and forgotten. Without continuous testing and optimization, they fall further behind in conversion performance every month.

Your website should be your most productive salesperson—working 24/7 to convert visitors into revenue. If it's not, you're leaving money on the table.

Discover the Solution

Introducing Sales-Focused Websites

Websites strategically engineered to convert visitors into customers using proven sales psychology and AI-optimization.

Sales-Focused Website Example

Lightning-Fast Performance

Our websites load in under 2 seconds, capturing the attention of impatient visitors and improving search rankings simultaneously.

Mobile-First Design Philosophy

We design for the smallest screen first, ensuring flawless experiences across all devices, especially for Kenya's mobile-dominant market.

Strategic Conversion Funnels

Each page has a specific job in your sales process, with intuitive pathways designed to move visitors closer to purchase decisions.

AI-Powered Personalization

Show different content to different visitors based on their behavior, industry, and stage in the buying journey.

Continuous Conversion Optimization

We don't just launch and leave. Your website improves every month through data analysis and strategic A/B testing.

How We're Different from Traditional Web Designers

Traditional Web Designers

  • Focus on aesthetics and visual appeal first
  • Generic templates with minimal customization
  • Build once, handover, and forget approach
  • No clear ROI measurement or revenue focus
  • Separate design and marketing teams
  • Content as an afterthought

Our Sales-Focused Approach

  • Focus on conversion metrics and revenue generation
  • Custom-built conversion architecture for your business
  • Continuous optimization based on visitor behavior
  • Clear reporting on leads, sales, and ROI
  • Integrated marketing and design approach
  • Strategic content that drives purchasing decisions

Our Sales-Focused Website Process

A strategic approach that ensures your website generates measurable business results.

1

Discovery & Sales Analysis

We start by understanding your business goals, sales process, and customer journey. This includes analyzing your current website performance, competitor strategies, and identifying revenue opportunities.

2

Conversion Strategy Development

We create a comprehensive conversion plan including user flows, call-to-action strategies, and lead capture mechanisms. This blueprint guides all design and development decisions to maximize ROI.

3

Conversion-Focused Design

Our designers create mockups with sales psychology in mind. Every element—from color schemes to button placement—is strategically chosen to guide visitors toward conversion actions.

4

Revenue-Driven Development

Our developers build with performance and conversion in mind. We implement tracking systems, A/B testing capabilities, and ensure lightning-fast loading speeds across all devices.

5

Continuous Optimization

Post-launch, we analyze user behavior and conversion metrics, making data-driven improvements to increase performance month over month. Your website becomes more effective at generating revenue over time.

Key Features of Our Sales-Focused Websites

Every website we build includes these revenue-generating essentials.

Performance Optimization

Sub-2-second loading times through advanced caching, image optimization, and code minification for improved user experience and search rankings.

Persuasive Copywriting

Benefit-focused content that addresses customer pain points and motivates action, written by specialists in sales psychology.

Strategic CTAs

Perfectly placed, compelling calls-to-action designed specifically for your audience's psychology and buying process.

Mobile Revenue Optimization

Not just mobile-responsive, but specifically optimized for conversions on smartphones, where most Kenyan browsing happens.

Conversion Tracking

Comprehensive analytics setup to measure visitor behavior, conversion rates, and revenue attribution from all traffic sources.

Trust Building Elements

Strategic placement of testimonials, case studies, certifications, and guarantees to overcome buyer hesitation.

What Our Clients Say

Real results from businesses that switched to our sales-focused websites.

"Our old website looked good but generated almost no leads. After implementing Digital Marketing Kenya's sales-focused redesign, we're now averaging 27 qualified leads per month—a 450% increase."

Client Testimonial

Charles M.

CEO, Technology Industry

"The difference is night and day. Our conversion rate jumped from 0.8% to 3.7% within two months of launching our new site. The continuous optimization makes it better every month, delivering consistent ROI."

Client Testimonial

Halima Y.

Marketing Director, Tourism Industry

"The data-driven approach made all the difference. We can now see exactly how visitors move through our site and what converts them. Our cost per acquisition has dropped by 42% since implementation."

Client Testimonial

David O.

Founder, Real Estate Industry

Ready to transform your website into a sales engine?

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Website Packages That Generate ROI

Clear options with predictable results and measurable return on investment.

Conversion Starter

For small businesses

KSh 95,000

+ KSh 12,500/mo maintenance


  • 5-7 page sales-focused website
  • Mobile conversion optimization
  • Persuasive copywriting
  • Strategic calls-to-action
  • Lead capture forms
  • Basic SEO implementation
  • Google Analytics setup
  • Performance optimization
  • 30-day post-launch optimization
  • Technical support

Ideal for local service businesses

Get Started
Most Popular

Revenue Accelerator

For growing companies

KSh 175,000

+ KSh 19,500/mo maintenance


  • 10-15 page sales-focused website
  • Conversion funnel architecture
  • Customer journey mapping
  • Advanced copywriting strategy
  • Multiple lead capture systems
  • Complete SEO implementation
  • Comprehensive analytics setup
  • Heatmap & user behavior tracking
  • A/B testing framework
  • Competitor analysis
  • 90-day optimization program
  • Priority technical support

Perfect for businesses looking to scale

Get Started

Enterprise Sales Machine

For established businesses

KSh 350,000

+ KSh 35,000/mo maintenance


  • 20+ page sales-focused website
  • Custom conversion architecture
  • Advanced segmentation strategy
  • Personalized user experiences
  • AI-powered lead scoring
  • Content marketing hub
  • Integrated CRM functionality
  • Marketing automation integration
  • Custom dashboard development
  • Conversion rate optimization
  • Continuous A/B testing program
  • Dedicated account manager
  • 24/7 premium support

For businesses seeking market dominance

Get Started

Need a Custom Website Solution?

We also offer tailored website development for unique business needs, complex e-commerce, or industry-specific requirements.

Request Custom Quote

Frequently Asked Questions

Common questions about our sales-focused websites.

How long does it take to build a sales-focused website?

Our typical timeline is 4-8 weeks from kickoff to launch, depending on the package and complexity. The Conversion Starter package usually takes 4-5 weeks, while the Enterprise Sales Machine can take 8-10 weeks. We believe in doing it right rather than rushing, as proper strategy and conversion architecture are critical to generating results.

What's included in the monthly maintenance fee?

The monthly fee covers: continuous conversion rate optimization, A/B testing of key elements, regular performance updates, security monitoring and updates, technical support, analytics reviews and reporting, minor content updates, and server maintenance. This ensures your website continues to improve its conversion performance over time rather than degrading like most static websites.

Can you work with our existing brand guidelines?

Absolutely. We respect your brand identity while optimizing for conversions. We'll work within your existing brand guidelines, but may suggest strategic modifications if certain elements are hindering conversion performance. Our goal is to maintain your brand integrity while maximizing sales effectiveness.

What CMS do you use for your websites?

Unlike typical agencies, we develop streamlined custom CMS solutions specifically engineered around your business goals and revenue targets. Our purpose-built systems eliminate bloat and focus exclusively on what drives conversions for your specific business model. When appropriate, we can also optimize existing platforms like WordPress, Shopify, or Webflow—but we're never limited by off-the-shelf solutions. The decision is always driven by what will deliver the highest ROI and conversion performance for your unique business needs.

What makes your websites different from other agencies?

Three key differentiators: 1) We design with conversion psychology as the primary focus rather than just aesthetics, 2) We implement comprehensive tracking that shows exactly how your website contributes to revenue, and 3) We continually optimize based on real user data rather than building and forgetting. Our websites improve month over month, unlike traditional static websites.

Do I need to provide the content for my website?

No. Unlike most web developers, we handle all aspects of content creation as part of our packages. Our conversion copywriters develop strategic messaging based on your business goals, customer pain points, and selling points. We'll work with you to gather the necessary information through our structured discovery process, but the heavy lifting of content creation is on us.

Ready to Transform Your Website Into a Sales Engine?

Fill out the form to get your free website audit and consultation. We'll analyze your current performance and identify opportunities for improvement.

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Call Us Directly

+254 704 043 466

Visit Our Office

Garden Estate, Nairobi, Kenya